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Values Behind In-Store Shopping
From clothes to furniture to even groceries, online shopping has created such a phenomenon that events such as flash sales and Cyber Mondays are celebrated like a holiday. If you’re reading this, you’ve most likely engaged in online shopping and you know what an...
The Impact of Asian Americans
In order to understand another perspective, one must indulge himself or herself into the market of that perspective. As an Asian American, it is easy to understand how our culture influences habits in our lifestyle. However, we at MORALE wanted to dig deeper to see...
Reaching Vegans for Business
How can your business reach the vegan community? First of all, what is a vegan and what is veganism? A vegan is a person that does not eat or use animal products. Veganism is a way of living which seeks to exclude, as far as is possible and practicable, all forms of...
iPhone 7: What You Need to Know
Tim Cook, CEO of Apple, has officially announced the iPhone 7 and the iPhone 7 plus. He considers it the world's most advanced smartphone and the best iPhone ever created. Here are some of the iPhone 7’s new features: There will be 5 different colors, including 2...
The Power of Presentation
How important is presentation and packaging? Research has shown that when businesses pay attention to their packaging and presentation, consumer interest grows by 30 percent. Here at Morale, we wanted to test that theory with some apple juice and cups. ...
Virtual Reality: A New Wave of Marketing
Move over traditional marketing, and hello Virtual Reality. What was once just a form of entertainment, has transformed into a complex innovation in business, education, healthcare, and more. Virtual reality is a computer-generated experienced created by software...
Three Social Media Platforms Used in China
Social media marketing has grown to shown that the internet is once again, changing our lives. However, one concept that fascinates me is the use of social media in China. Being a thriving global economy, the Chinese government has strict rules on censorship. This has...
3 Important Tips Before You Start your Passion Project
One passion project can change the entire trajectory of your life. If you are an aspiring entrepreneur, writer, filmmaker, photographer, or whatever you aspire to become; passion projects are the doorway to igniting your dream career. This is your chance to truly...
3 Life Changing Tips All Millennials Need to Know
In this day and age, life as we know it is incomparable to those of 10 plus years ago. Communication, transportation and technology has been growing faster than ever, it is mind blowing to think about how much the human species has grown in the last decade, and it...
Never Run Out of Ideas Again: Russian Roulette
Thousands of times we have been stuck thinking for hours with little progression on developing an idea for a project. As this became more frustrating, we needed to find ways to develop ideas quicker and more effectively. So we created some activities that would help...
5 Things About Artificial Intelligence Your Boss Wants To Know
Over the last 10 years, Artificial Intelligence has ascended from a catch phrase to technology, converted to platforms and now used in business services and robotics. You may have heard of Watson Dominated Jeopardy, Siri, Cortana, or even Jarvis from The Iron Man....
3 Steps To Start Picking Yourself For Success
“No one is going to pick you. Pick yourself.” - Seth Godin. Publisher's pick interesting authors to distribute the best books. Director's pick the perfect actors/actresses to star in their Hollywood Film. An investor is waiting to invest in an entrepreneur with the...